Public Relations

Project Overview

Analog Bag Weekend was a collaborative event that brought together local businesses to encourage community members to unplug from screens and engage in tactile activities that spark creativity and joy.

Deliverables

Press Release

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Developed and distributed to local media outlets to announce event details and drive press interest.

Media Coverage

ALXnow

"Old Town businesses host ‘Analog Bag Weekend’ for screen-free hobbies"

The Alexandria Brief

"Old Town shops invite community to unplug for 'Analog Bag Weekend'"

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Coverage secured through press release distribution and outreach efforts.

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Promotional Article

"Celebrating All Things Analog and the Return of Everyday Whimsy"

Developed and published an editorial-style article introducing the Analog Bag trend and positioning Analog Bag Weekend within the broader creative and maker community.